Scaling e-commerce across H&M's brands

Visual Designer Responsive web design, H&M brands 2017 (1.5 years)

UI & visual design, stakeholder management, implementation.

I worked on the e-commerce sites for Weekday and & Other Stories, implementing a component-based framework built for reuse across brands. Within those tight constraints, I found creative ways to keep each brand feeling like its own, working with a large team and juggling a lot of stakeholders along the way.

H&M brands — Scaling e-commerce across H&M's brands